When we were still kids, birthday means a treat to look forward to, whether it is our or our siblings’ or our friends’ birthday. Children’s birthday parties are festive and fun and filled with different attractions especially orchestrated for kids like clowns, games and other gimmicks. Today’s children’s birthday parties have photo booths, face painting [...]
Archive for the ‘Product’ Category
Frozen indulgences for the child at heart
Posted in Marketing Mix, People, Product, tagged Adult Ice Cream, Ice Cream, Inc., Lickqueur, M33 The Company on April 22, 2010 | 5 Comments »
Bridging the digital divide
Posted in Marketing Mix, Product, tagged Smart Bro SurfTV, Smart Communications, Telco on April 16, 2010 | 2 Comments »
With barely 10% of Filipino households owning a personal computer, how could internet access in every home be possible? In this day of the information age, having access to the internet has become a necessity. We use the internet in so many ways that we feel we are out of touch with the world out there [...]
Always be camera-ready with PhotoReady
Posted in Marketing Mix, Positioning, Product, tagged Cosmetics, Revlon on April 9, 2010 | 2 Comments »
With the advent of cameraphones, digital cameras and single-lens reflex (SLR) cameras, we found ourselves caught in a seemingly normal but sometimes annoying habit of camwhoring. We have morphed into narcissistic individuals who find pleasure in taking photos of ourselves and in sharing our photos to the rest of the cyberworld through social networking sites. [...]
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